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increase awareness — make people know

collocationB1IELTS 5+neutralcommon

to help more people know about or understand something, especially an issue or topic

Say it like a native

Textbook The campaign aims to augment public cognisance of the issue.

Native The campaign aims to raise awareness of the issue.

Natives 'raise/increase awareness'; 'augment public cognisance' is jargon.

Pattern: increase awareness (of something)

In use

  • The campaign aims to increase awareness of mental health issues among teenagers.society
  • In my opinion, schools should do more to increase awareness of healthy eating habits among students.IELTS speaking

Common mistake

✗ We want to increase awareness people about recycling.

✓ We want to raise people's awareness of recycling.

'Raise awareness OF something' (informally 'about'); 'raise' is the most natural verb here.

Common collocations

  • raise/increase awareness of — of, raise, public, about

Don't confuse it

'Increase awareness' and 'raise awareness' mean the same thing and can often be used in similar situations.

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