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Grammar fix

on the flip side

conversely / introducing a contrasting point

Used to introduce a contrasting or opposite aspect of a situation, especially after mentioning one side or perspective.

expressionC1occasional

Hear it in context

Notice where the phrase sounds natural.

  • Living in a big city can be exciting and full of opportunities. On the flip side, it can also be stressful and expensive.daily life
  • Many people believe that technology makes our lives easier by connecting us instantly. On the flip side, it can also lead to less face-to-face interaction and even social isolation.IELTS speaking

Fix the pattern

Pattern: Sentence 1. On the flip side, sentence 2.

WrongIn the flip side, it's cheaper.

RightOn the flip side, it's cheaper.

It's 'ON the flip side' — not 'in'.

PatternSentence 1. On the flip side, sentence 2.

Use it right

Choose the version that sounds natural in speech.

Stiff Conversely, from the opposing perspective, it could be argued to save money.

Natural On the flip side, it actually saves you money.

'Conversely' plus 'opposing perspective' is redundant and formal; 'on the flip side' is the spoken contrast marker.

Build natural chunks

Words that usually travel with it.

  • on the flip side
    but on the flip sidethoughthen again

Don't confuse it

'On the flip side' is more conversational than 'conversely' or 'in contrast', and is rarely used in formal writing.

Try it in Daily Speak →